Revenue growth: Ten rules for success | McKinsey - McKinsey
Aug 12, 2022 · In this article, we look at 15 years of data for 5,000 of the world’s largest public companies to identify ten key rules that can support revenue growth
elements of revenue growth management (RGM). Many have embraced new data and technologies, and in doing so, have leapfrogged over manufacturers in their knowledge of what, how, and why shoppers buy. Core RGM capabilities have become table stakes: companies can’t operate effectively in the market without them,
Revenue growth management: Building capabilities to sustain …
Sep 22, 2022 · In the current inflationary environment, revenue growth management (RGM) has emerged as a top priority for consumer leaders, and companies that do it well typically see a significant gain in annualized gross margins of 4 to 7 percent.
Revenue growth management: The next horizon | McKinsey
Oct 16, 2019 · Consumer-goods companies have learned to capture significant value from revenue growth management. But the market is challenging them to improve their game again. Here’s a road map for success.
Software’s growth slowdown - McKinsey & Company
Jul 29, 2024 · Software companies continued to invest in growth, but they were less efficient at producing new revenue, according to a McKinsey study of 116 companies. Median growth efficiency—defined as maximum growth with healthy margins—declined 50 percent from …
Revenue growth management: The time is now | McKinsey
Aug 10, 2021 · Input costs for many products have jumped, and consumer behavior has shifted significantly, intensifying the pressure to rethink revenue growth management (RGM). CPGs need a differentiated, three-step approach to become best-in-class.
Harnessing revenue growth management for sustainable success
Dec 18, 2024 · This changing landscape is challenging for businesses looking to sustain growth by finding the right balance between price and volume. Companies looking to navigate these uncertainties can reboot their approach to revenue growth management (RGM). Of the four levers of RGM—pricing, promotions, assortment, and trade investment—companies have ...
Business growth: The leader’s blueprint | McKinsey - McKinsey
Jul 7, 2022 · With more than 80 percent of total revenue growth, on average, derived from the core, achieving excellence in current operations is crucial. 6 Statistics in this section are based on McKinsey’s analysis of data from Corporate Performance Analytics by McKinsey, regulatory filings, and S&P Global, for the period 2005–19; we have analyzed the ...
Precision revenue growth management transforms CPG …
Jun 1, 2021 · As one of the four levers of revenue growth management (RGM)—along with pricing, assortment, and trade investment—promotions may be even more important now, with consumers switching brands and products at unprecedented rates.
Cracking the growth code: The ten rules of growth explained
Apr 12, 2023 · Experts behind the rules of value-creating growth discuss how leaders can apply these insights to their growth strategies.