Lina Polimeni, chief corporate brand officer at Lilly, notes that public perception of the company has historically been ...
Lowe’s spoofed its own content for Halloween by tapping a creepy villain straight out of a thrasher movie to provide guidance ...
Major agencies, including Leo Burnett Australia, Saatchi & Saatchi Australia and New Zealand, and Publicis Worldwide ...
Mother has hired Prachi Virani as head of content, aiming to enhance its content strategy. In the role, which is new for the ...
The IPA told Campaign it “takes exception to the erroneous idea of ‘gatekeeping’ in relation to the agency’s role in ...
Sportswear brand Columbia has picked Adam & Eve/DDB to take on its global creative account following a competitive pitch ...
The actor and filmmaker partnered with Purina Dog Chow to announce the winner of the Service Dog Salute category at the New ...
Publicis Media has laid off less than 1% of its U.S. workforce due to staffers ignoring its return-to-office policy, ...
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Audio streaming platform Spotify has partnered with The Trade Desk, an omnichannel advertising platform, to work on launching ...
Through the updated Google Ads, users will be able to input lists of specific webpages to generate customised image and video assets. The ‘page specific assets’ will then be automatically optimised to ...
When they aren’t touting AI as a human replacement, brands are telling consumers that AI can help us do and be anything we want to, but bigger, faster and better. At best, the message is aspirational; ...