The Samsung Galaxy S25 and S25+ are some of the best Android phones yet, though current Galaxy owners may not find a ton of reasons to upgrade.

Samsung’s camera processing continues to favour bold colours and deep contrast, sometimes at the cost of natural-looking images. Compared to Google’s Pixel 9 Pro, which aims for a more balanced and neutral look, the S25 Ultra produces richer reds and blues, which some might find overly saturated.

Some AI features are expected to remain exclusive to the S25 models and may not trickle down to older Galaxy devices, Samsung's software chief has hinted.