Exclusive-Netflix expands toy business with ‘Stranger Things’ licensing deal
Netflix is expanding its presence in the toy business, striking its first master licensing deal with the company behind the ...
Nearly half of toys sold under £15 as parents cut back
Toys sold for less than £15 accounted for nearly half of the UK market last year, as pressure from the rising cost of living ...
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Jellycat and Squishmallows purchases by millennials, Gen Z are boosting soft toy market
Gen Z and millennials’ love of soft toys is bringing some cheer to the toy industry. Young adults adore their stuffed animals, whether they are hanging onto the battered old ones from their ...
Nearly half of toys sold under £15 as parents cut costs
Toys sold for less than £15 accounted for nearly half of the UK market last year, as pressure from the rising cost of living ...
British Toy & Hobby Association announces licensed toys make up 35% of £3.4bn toy industry
The British Toy & Hobby Association (BTHA) and Circana presented their annual industry insights at London’s Toy Fair. Held at Olympia London from the ...
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Pocket money toys see sales surge as parents and ‘kidults’ hunt for cheaper fun
Cheaper ‘pocket money’ toys priced under £10 soared in 2024 as UK parents cut costs and adult collectors fuel demand for ...
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Millennials and Gen Zers are hooked on plushies — and that's good news for the toy market
Spark nostaglia Melissa Symonds, executive director of UK toys at Circana ... Carter Kench, a content creator and avid Squishmallows collector, told The Washington Post in 2023 that he owned ...
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Millennials and Gen Zers are hooked on plushies — and that's good news for the toy market
Squishmallows on sale at a store in London in 2022.James Manning ... Melissa Symonds, executive director of UK toys at Circana, told BBC News that adults buy toys for the "positive mental health ...
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Jellycat and Squishmallows purchases by millennials, Gen Z are boosting soft toy market
Melissa Symonds, executive director of UK toys at Circana ... Carter Kench, a content creator and avid Squishmallows collector, told The Washington Post in 2023 that he owned more than 400 ...
Milk haters are everywhere – but there’s one very good reason to keep drinking the white stuff
Admitting to enjoying of glass of cow’s milk as an adult is tantamount to saying you collect Squishmallows and take baths with a sibling. But haters take note: ignoring the ick and downing a glass of ...