Hot Wheels' new partnership with F1 brings cars from eight teams in basic die-cast and premium collector forms, alongside ...

Following the successful launch of the first limited edition Hot Wheels Formula 1® car in 2024 and the announcement of a ...

The first Hot Wheels Elite 64 collectible for 2025 is an iconic race car built by Bruce McLaren, and you can expect a cool ...

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, a ...

Are you ready for another Hot Wheels wild goose chase? The exclusive Super Treasure Hunt is next for $250, but buying one is ...

This collaboration builds on Mattel’s recent publishing efforts, including the launch of its own imprint in 2024, with Simon ...

but also because it is one of Mattel's first Hot Wheels creations which has gone on to inspire and entertain both adults and children for decades. The 1968 Pink Beatnik Bandit attracts big bucks ...

Visnick expands on this further by saying, “Hot Wheels and Barbie are two of the world's most adored toy and entertainment brands and we are excited to partner with Mattel to develop and publish ...

Ofek, Elie, Andres Terech, and Nicole Tempest Keller. "Hot Wheels at Mattel: Reinventing the Wheel." Harvard Business School Case 521-015, September 2020. (Revised December 2020.) ...

based on Mattel's Hot Wheels and Barbie brands. The initial titles will include a western-style manga graphic novel series inspired by Hot Wheels, along with new stories featuring characters from ...