Taking a cue from a romcom female lead, the lip finish everyone’s talking about is soft, blurred and “just-kissed” ...

Black cherry trend was all the craze in 2024, and it seems we are not leaving the trend behind in 2025 either. The trend centres around deep plum and burgundy tones, almost vampy make-up and nail ...

Live Tinted and its founder Deepica Mutyala are eyeing success for its inclusive beauty mission with an expansion at Ulta Beauty and its first commercial ...

Lipstick is one of the most iconic beauty products, known for its ability to transform a look instantly. Available in a wide range of shades, finishes, and formulas, lipstick allows for endless ...

Lipliner is a crucial makeup tool designed to define the shape of your lips, create cleaner lines, and enhance the longevity ...

If I was putting it politely, I’d say that this isn’t always the easiest time of year. If I was being honest, I’d say that I’ve woken up feeling like a moody nightmare almost every day of this month ...

What is this sorcery, Wet N Wild?!?!,' asked an elated customer. 'Goes on as smoothly as more expensive brands,' said another ...

The long-wearing Maybelline top-seller comes in a super-similar, just-as-flattering pinky-nude that'll save you $27.

Revolution Beauty's Wifey Dusky Pink lipstick is a long-lasting lipstick that's a perfect dupe for Charlotte Tilbury's Pillow ...

So, now that Chanel—the brand behind a slew of cult-favorite lippies—has launched a new shine collection of its satin lip ...