Fender has lifted the curtain on its all-new American Ultra II family of electric guitars and bass guitars, which the firm ...

Some of the most notable electric guitar companies have their roots in Southern California. Rickenbacker began in the 1930s, ...

Narrator: In the span of over 70 years, Fender has become a household name to musicians all around the world. Here's how they make their iconic electric guitars. The process starts with wood ...

Tom Cochrane sang Life is a Highway, but Fender’s new acoustic guitars are designed to be taken on the road. The new Highway Series are acoustic guitars with the gigging musician in mind.