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So win: Why branding women in sports matters more than ever
Nike's return to the Super Bowl advertising stage after a 27-year hiatus was nothing short of monumental. Its 60-second spot, titled "So Win," aired during Super Bowl LIX and featured an ensemble of ...
Nike's first Super Bowl ad in 27 years spotlights women athletes
Nike aired its first Super Bowl ad in nearly three decades Sunday night and brought the mix of sports and culture its new CEO ...