Google Ads Brand Report is a unified view of brand campaign performance with deduplicated reach and frequency metrics across multiple campaigns.

OpenAI has confirmed it is working to restore access to a number of its services including its popular ChatGPT service, its ...

Search Engine Land » SEO » Google algorithm updates 2024 in review: 4 core updates and 3 spam updates Chat with SearchBot ...

Google’s June 2024 spam update rollout is now complete. The spam update started on December 19, 2024, about seven days ago, finishing on December 26, 2024. This was the third spam update of the 2024 ...

Get an exclusive extended 14-day Semrush Pro trial through Search Engine Land. Test all premium features free, plus save 17% on annual plans.

Switching to conversion-based bidding in Google Ads may automatically change keywords to broad match, risking inflated ad spend and irrelevant traffic.

Advertisers risk ad disapprovals if their sites violate Google’s spam policies, making search compliance critical to PPC success.

Google has expanded its AI-organized search results for local queries on restaurants. As a reminder, Google announced AI-organized search results back at Google I/O in May, then officially began ...

Google leaks and endpoints. AI Overviews. The death of beloved features. These were among the most popular and biggest SEO stories of 2024.

Search Engine Land » Google’s Local Guide program: Wins, woes and what’s next? Chat with SearchBot Please note that your conversations will be recorded. Is becoming a local guide worth the ...

Conversion rate is the average number of conversions per user, calculated by dividing the total number of conversions by the total number of users. It goes by two acronyms: CVR (the paid search ...

A detailed analysis of ChatGPT search and Google's performance across 62 queries, with scoring metrics and practical examples ...