Under Armour Is Selling 'Best' $100 Steph Curry Sneakers for Only $52
Steph Curry is the arguably the greatest shooter in basketball history, so it's little wonder that his Unisex Curry Splash 24 ...
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Fending Off $6.5Bn Competition, Stephen Curry’s One Promise Landed De’Aaron Fox With Under Armour
“There’s no better guy than him,” Stephen Curry said after finalizing De’Aaron Fox as the brand ambassador for his Curry Brand. The Kings’ guard joined the brand last October, becoming ...
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Stephen Curry sets his eyes to take on Michael Jordan’s $6.5 billion legacy with Under Armour’s global expansion
With the launch of "Curry Brand" and Under Armour's international expansion, Curry aims to compete with the $6.5 billion Jordan Brand. While acknowledging Jordan's legacy, Curry envisions his ...
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In Photos: First look at Steph Curry's “What the Bay” custom sneaker
Steph Curry and Under Armour dropped the Curry 12s on August 14, 2024, with their first three pairs releasing in Team USA colors of White/Red and Navy/Red for the 2024 Olympics. Since then ...