The Iowa-based grocery store chain is not new to the world of influencer-marketing, where people help promote the products ...

From offering specialty pharmacy services and durable medical equipment to providing resources for GLP-1 patients and launching mobile pharmacy services, Hy-Vee, which operates 570 retail business ...

"But we also work with the mid-tier kind of influencers that really do go out and do 'Shop with me at Hy-Vee' (content)." Hy-Vee's roots with social media marketing stretch back to 2011 ...