Rolex implemented its annual price hike on Jan. 1, which saw the tag on some white, yellow, and Everose gold watches in its collection rise more than 8%. The change comes after a record-breaking ...

Why are Rolex so expensive? has always been a topic of discussion among luxury watch enthusiasts. Rolex’s superb ...

One of Rolex’s most popular models, the Daytona, saw the greatest price increases. For example, the white gold version with the OysterFlex bracelet has a suggested price of $38,100 — a sharp ...

You could be paying more for a new Rolex watch at an authorized dealer in 2025 after used Rolex prices continued falling last year. But rising retail prices could be good news for collectors and ...