Deion Sanders and Nike have been steadily releasing models and colorways of his signature Diamond Turf shoe and cleat since ...

Nike hoped Michael Jordan's Air Jordan sneakers would make them millions. Forty years later, it's bringing in billions.

Following his third major win at the PGA Championship, Nike celebrated Scottie Scheffler's triumph with a witty marketing ...

Indiana Fever guard Caitlin Clark discussed her player-exclusive Nike Kobe 5 Protro "Rookie of the Year" basketball shoes and ...

Most MLB clubs tend to go overboard with their City Connect uniforms. By resisting that urge the Red Sox hit it out of the ...

Jordan Brand still has several swoon-worthy releases for MJ's iconic signature sneakers 6–17 coming up in 2025.