Black cherry trend was all the craze in 2024, and it seems we are not leaving the trend behind in 2025 either. The trend centres around deep plum and burgundy tones, almost vampy make-up and nail ...

USC Basketball Star JuJu Watkins, who has a new partnership with NYX Professional Makeup, shares her favorite beauty products ...

With a truly mind-boggling 128,000+ 5-star reviews, the Hero Cosmetics Mighty Patch pimple patches are holding steady at the ...

NYX Professional Make Up ‘glued’ a drag queen to a Westfield White City, London, billboard to promote its latest launch. The ...

The makeup brand is leveraging TikTok’s SoundOn platform to promote five women artists as the fate of the ByteDance platform remains uncertain.

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate ...

Revolution Beauty's Wifey Dusky Pink lipstick is a long-lasting lipstick that's a perfect dupe for Charlotte Tilbury's Pillow ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

9Expert Score NYX Fat Oil Lip Drip I really love wearing these, as I’m into a glossy lips nowadays, yet they’re very comfortable and non-sticky. They make my lips feel smooth and soft as well, just ...

The OG gloss queen! Packed with shimmer and available in shades like ‘Fenty Gloss’, this non-sticky formula is perfect. Affordable and fabulous, this gloss comes with hyaluronic acid for ...

Whether it was crunchy candy-coated fruit or butter spread out like fine art, 2024 proved that the kitchen is where whimsy meets wonder. Social media gave us a glimpse into not just what people ...