Though purchases are still primarily made for children, adults are buying them at a faster clip, said Roberto Stanichi, who oversees Hot Wheels at Mattel. He estimates that adult collectors drive ...

Mattel is betting big on the new Hot Wheels Premium Collector Set by introducing a special version of the Toyota MR2 ...

And even as fewer people have children, adult toy collectors have ... But for Hot Wheels, they were up 12%. For the third ...

Hot Wheels Multipacks are a great way to kickstart a collection. But most of them aren't that exciting. The Legends Tour one ...

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, a ...

This collaboration builds on Mattel’s recent publishing efforts, including the launch of its own imprint in 2024, with Simon ...

Tokyopop and Mattel partner to release Barbie and Hot Wheels manga-style graphic novels by 2026. New stories and artwork will ...

There will also be a limited number on sale after the show at Hot Wheels Collectors ... Show full PR text MATTEL CELEBRATES 2014 SAN DIEGO COMIC-CON WITH HOT COLLECTIBLES AND FAN-ATIC FESTIVITIES ...

The Mattel brand secured an exclusive ... to produce the same quality of models as Hot Wheels has with some of its higher-end offerings. Like most collectors, this writer's looking forward to ...

Mattel Inc. (MAT) and the manga and anime media brand TOKYOPOP have partnered to create original manga-style graphic novels for ...