For CMOs, the outcomes are clear — more effective strategies, faster delivery, greater customer satisfaction, a competitive edge, and improved ROI with reduced marketing inefficiencies.

This relentless focus is reflected in the brand's leadership and steady gains in brand value over the years," said Sumit ...

This will ensure greater client focus through the industry heads while allowing the presidents to focus on enterprise strategy," Infosys COO U B Pravin Rao stated.

Much of Infosys' recent woes have been blamed on its stress on moving to Infosys 3.0 strategy. Here's a quick look on what the strategy really is. Advisory Alert: It has come to our attention that ...

Join Sumit Virmani, executive vice president & global CMO at Infosys ... tech strategy, and a culture of innovation in this gripping survival guide series. Marketing can change the world.

More than three years ago, Infosys had introduced its 3.0 strategy, which aimed at expanding the focus and was looking to “move higher in the value chain.” Chief executive SD Shibulal had ...

This shift reflects Infosys’ growing confidence in its ability to maintain a competitive edge while reducing its reliance on the H1B visa program. A key component of this strategy has been the ...