Coca-Cola faces boycotts for supporting Trump and Israel, prompting the Freeze Latino Movement to urge support for Latino-owned businesses.

Ad giant WPP reported to global watchdog for promotion of polluting clients - Lawyers have filed a complaint to the ...

While stunts work for attention, both positive and negative, it’s important for brands to understand that customer loyalty is ...

Among today’s creative highlights, Nike congratulates the Philadelphia Eagles on their Super Bowl win with help from Kermit the Frog, and Apple TV recruits Lionel Messi for a fun spot ahead of Major ...

From Master Lock's iconic ad to a litany of Miller spots, Wisconsin has often had a place in the Super Bowl commercials. This ...

The company launched a “We All Scream” campaign to introduce its new Coca-Cola Orange Cream and Coca-Cola Zero Sugar Orange ...

The ice cream truck shares the soda can’s orange and red gradient, a tweak made to the classic Coke iconography for the new flavor. Creamsicle as a flavor has seen a “renaissance” in interest over the ...

There are those who watch the Super Bowl to see the game. And there are those who watch it just to see the commercials.

Rocket Cos. added a live in-stadium sing-along to its Super Bowl commercial, betting that 'Take Me Home Country Roads' would ...

From State Farm to Bud Light, brands spend millions on Super Bowl ads each year. Here are the ones we're still thinking about ...

According to the site superbowl-ads.com, a 30-second spot on CBS during the first Super Bowl cost just $42,500. One of the ...

A frenzied mix of silliness and celebrities is hitting the airwaves and the internet, and that means one thing: it is Super Bowl ad time again.Veteran advertisers are using tried-and-true tactics like ...