As we begin 2025, Nike NKE shares have hovered near 52-week lows while Adidas ADDYY stock is not far from its highs. Surely, investors may wonder if a sharp rebound is in store for Nike shares or ...

Incoming Nike CEO Elliott Hill could learn a lot from his counterpart at Adidas, Bjorn Gulden. In formulating his strategic blueprint, Hill should follow Gulden in making Nike nimbler and ...

Explore ongoing trends in the apparel & footwear industries, including brand performance, retail trends, and consumer ...

These are just some of the qualities that have turned the Adidas Samba into one of the most important sneakers of the 2020s. That said, they’re not exclusive to the 76-year-old design that first ...

This is reflected in Adidas shares, which are at their highest level for two years. According to analysts at RBC Capital Markets, cycles where either Nike or Adidas are dominant typically last ...

Adidas (OTC:ADDYY) remains RBC’s top pick in the sporting goods sector, benefiting from stronger momentum. “Nike is likely to be a market share donor in the coming years as it repositions its ...