The Importance of Sensory Play for Preschoolers Sensory activities like this butterfly playdough tray aren’t just about fun; ...

Making homemade playdough is a fun way for your child to explore their creativity and learn new words. Why not give it a go? You can make playdough in next to no time from everyday ingredients ...

This case study discusses a campaign for arts and crafts toy Play Doh in Russia, which used product placement and online video to reach into a new category. Play Doh is already a leader in the Arts ...