Genesis, the luxury arm of Hyundai, has never been one to shy away from bold ideas. At the 2025 New York International Auto ...

Genesis’s X Gran Equator Concept has taken geometric design philosophy to impressive heights.

Billed as a vision for a bridge between adventure and refinement, the Genesis X Gran Equator Concept has been unveiled at the ...

The X Gran Equator, which makes its debut at the 2025 New York Auto Show, illustrates a new design direction for Genesis: ...

Genesis' new X Gran Equator Concept is a mashup of current Genesis design themes, off-road-esque styling attributes and ...

and the concept's light blue and beige interior scheme looks beautiful. The luxury brand says the X Gran Equator "signals Genesis's continued expansion into lifestyle-oriented vehicles," which ...

Genesis wasn’t having any cost-cutting nonsense when it designed its vision of the ultimate distraction-free overlander, the ...

New York International Auto Show, Genesis unveiled the X Gran Equator Concept — its first adventure-focused vehicle designed ...

Interest in overseas brands remained strong at this year’s NY Auto Show despite the threat of tariffs designed to boost ...

The interior comes as something of a surprise. We love the expansive, well-designed screens found in Genesis production SUVs, so we were startled to see the X Equator concept’s minimalist layout ...

Yes, screens are neatly integrated into the brand's interior design ... Should Genesis decide to pony up and put something as intriguing as the X Gran Equator Concept into production, the brand ...

Genesis has introduced the new X Gran Equator Concept at the New York Auto Show. The concept is an off-road-focused SUV with exaggerated proportions and 24-inch wheels. The interior adopts an ...