In the cutthroat world of retail, one curved line has changed everything. Amazon's logo, now as ubiquitous as the cardboard boxes piling up on doorsteps worldwide, tells a story of ambition ...

These hidden messages aren't accidental—they’re intentional branding strategies designed to build emotional connections.

Amazon Amazon's original logo lacks the subtlety of its "A to Z" design. Instead, it's a river (or road) leading into an A. This image lasted until 2000, but it's strange that Amazon's logo didn't ...

Amazon has been fined a record $39M after ... (Maybe Cloudtail should have taken a look at our guide on how to design a logo.

Amazon's original logo lacks the subtlety of its current "A to Z" design. Instead, it's a road leading into an A. This image lasted until 2,000, but it's strange that Amazon's logo didn't depict ...