The actor and filmmaker partnered with Purina Dog Chow to announce the winner of the Service Dog Salute category at the New ...

Public relations, or PR, is the practice of strategically managing and guiding how information about an organization, person ...

The cheddar cracker brand has made the move to attract adults. Image used with permission. The move “reinforces that Goldfish ...

AI is revolutionizing PR education, equipping students like me with the skills to produce more strategic, impactful work.

With every major evolution, you can point to a specific turning point. When it comes to generative AI and its impact on ...

Unexpected brands of all lands are marketing around Universal Pictures’ upcoming Wicked movie. Get ready to see lots of green and pink. Universal Pictures’ film adaptation of Broadway musical Wicked ...

Brand Film Awards EMEA, the awards scheme from PRWeek and Campaign that celebrates the best brand storytelling on film, is ...

Samsung’s Home Entertainment CMO Sarah Larsen and H&R Block’s chief marketing and experience officer Jill Cress discussed their evolving marketing strategies at Advertising Week New York.

PRWeek has unveiled a new awards scheme for 2025 honouring the best workplaces and individuals in UK comms. The PRWeek People & Places Awards is now open for entries - click here for more details and ...

Political candidates are prioritizing younger voters by focusing their media efforts on popular podcast shows ahead of November, says Day One Agency’s Marissa Levine. Podcasts have played a surprising ...