These times are very trying and it’s understandable if someone goes a little off the deep end once in a while. Just like Norman Bates said in Psycho, “We all go a little mad sometimes.” However, a new ...

Both Xbox and PlayStation are advertising games originally released by their biggest competitors, celebrating a pair of ...

Xbox really wants you to think nearly anything can be an Xbox. On Thursday, Microsoft and Xbox formally introduced the world to its new ad campaign. The “This is an Xbox” campaign featured images of ...

Xbox ads, like the recent McDonald's one, are sparking debate among gamers about advertising in gaming experiences. Some gamers are okay with ads promoting video games, but unrelated ads, like the ...

Microsoft's "This is an Xbox" ad campaign has divided Xbox fans once again. While it's clear what Xbox is going for here, they're at least 2-3 years too early to make the claim that my Samsung Smart ...

Xbox is focusing on cloud gaming in its new ad campaign, showcasing multiple devices for gaming. Xbox Cloud Gaming is restricted to Xbox Game Pass Ultimate subscribers. Cloud gaming faces challenges ...

In today's Daily Fix: Microsoft released a new ad reminding gamers that you don't actually need an Xbox to play Xbox games. The ad features the Amazon Fire TV stick, with which you can launch Xbox ...

On Tuesday, Microsoft announced a partnership with LG to bring its Xbox Cloud Gaming platform to cars that have LG-provided ...

The Xbox One has a new advert starring Breaking Bad’s Aaron Paul. Standard. But what is strange is that as he shouts “Xbox On” near its start, consoles around the world are firing up. It seems ...

Microsoft is reportedly exploring several different new tiers for Xbox Game Pass, including ad-based and cloud-exclusive ones. The previous Game Pass family plan might also be coming back too.