Long identified by the logo alone, the franchise is also introducing tertiary marks: a fleur-de-lis, “StL,” and a logo symbolizing River Music. New tertiary markings for the Blues uniform.

This logo stands for creativity, this logo invokes pride, it salutes St. Louis' impact on music tipping a cap to W.C. Handy, Scott Joplin, Miles Davis, Ike and Tina Turner, Chuck Berry and a ...