Pepsi is rolling out a new logo under a retro rebrand in an effort to steal younger customers from Coca-Cola. The refreshed logo, colour palette and typeface is reminiscent of the cans sold in the ...
The Coca-Cola logo is one of the most recognizable in the world - but has a 'subtle message' that you may not have noticed ...
Over time, the curvy nature of the original logo gave way to a more electric ... first in Virginia and Tennessee, and then, when Pepsi-Cola bought the brand and production rights in 1964, the ...
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The best rebrands of all time
Branding is a tricky business. On the one hand, you spend years, decades even, establishing your brand in the public mind. On ...
Coca-Cola outperforms Pepsi in targeting Gen Z despite challenges. Strong performance but no margin of safety for KO stock.
Britney, 19, made her debut for the drinks giant in an advert during the Oscar ceremony on Sunday - sporting a navel ring featuring the Pepsi-Cola logo. Christina's contribution to rival Coca-Cola ...
In 2003, Mirco and Lorenz decided to adapt a photo of their faces for their logo. Mirco says ... they wanted their cola to taste different to Coke and Pepsi, so they used less sugar, and added ...
“Pepsi is really good to us ... R St. The cursive “Coca-Cola” logo can be seen in red lighting by traffic traveling on I-82, near the famous “Palm Springs of Washington” sign.
The campaign comes after Pepsi rebranded with a new visual identity, logo, and the “Thirsty For ... especially when choosing their cola,” said Susan Press, marketing director, beverages ...
LOS ANGELES — Los Angeles County is taking on Pepsi and Coke for their role in plastic pollution. In a lawsuit filed Wednesday, the county alleged PepsiCo and Coca-Cola companies have misled the ...
The brand’s new identity was created by the PepsiCo design and innovation team, which also redesigned the logo for its flagship beverage, Pepsi, in 2023. Mountain Dew has gone through six logos ...