It’s been almost four years since the NCAA decided that college students ... in certain sports, like football and basketball, are more likely to be top earners. In a 2024 NIL ranking, only ...
Clemson coach Erik Bakich announced a partnership with Absolutely Ridiculous, a brand represented by Jazz Chisholm. It's an ...
The future of college and university sports is in flux at the moment, stemming from changes on how much money schools can pay ...
Brands and Universities are scrambling to solidify financial terms to field competitive teams while maximizing revenues.
College football’s more professionalized era arrives in July, and historic powerhouses like Ohio State and Texas could lose ...
Following the implementation of a new rule allowing college athletes to profit from their name, image, and likeness the landscape has changed forever.
USC Trojans legend and Heisman Trophy winner Reggie Bush has a unique perspective on how Name, Image, Likeness (NIL) has changed the college landscape by allowi ...