Honda's got some new looks, including an all-new logo that's just for its EV powersport machines. In the immortal words of Mel Brooks as Yogurt in Spaceballs, "MERCHANDISING!" It's everything to a ...

For fans of the Japanese auto manufacturer, Honda is a ubiquitous brand that means craftsmanship, consistency, and reliability. With over 75 years of history under its belt, Honda has come a long way ...

As organizations and companies change throughout history, the need or urge to change up logos and advertising info seems to be inherent. Japanese automaker Honda is no stranger to these changes, ...

Year after year, a seemingly endless raft of all-electric concept bikes wearing Honda badges have made their way across the motor show stage without ever making it onto the dealer showroom. But now, ...