Hot Wheels is celebrating the 10th anniversary of the Premium Car Culture series in 2025, and it's bound to be amazing. But ...

“We like to say that everyone’s first car is a Hot Wheels car,” says Roberto Stanichi, senior vice president, Hot Wheels & Global Head of Vehicles at Mattel. For 56 years, Mattel's diecast ...

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand ...

Hot Wheels are certainly nostalgic, but if you have the right cars in your collection they may also be worth quite a bit of ...

Are you sick and tired of the Supra, Eclipse, and RX-7 from the Fast and the Furious? The new Hot Wheels set has gone in a ...

Hot Wheels models are not only entertaining toys but also highly collectible and expensive, with some selling for $3,000 and more. Vintage Hot Wheels models from the late 1960s and early 1970s are ...

The Mattel toy’s enduring popularity after 56 years stems from its cross-generational appeal and connection to car culture.

Hot Wheels has been replicating Ford products in the hundreds of millions for the past 40 years. In fact, one of the very first Hot Wheels cars was a Redline Custom Mustang, which was released in ...