Choosing the right direct mail format isn’t guesswork, it’s about matching your goals, audience, budget and message. Test different styles, see what works and tweak as you go. And remember… bland, ...

According to recent findings from Lob’s 2025 State of Direct Mail: Consumer Insight Report, healthcare has emerged as one of the highest performing sectors in the direct mail space. This stems from ...

Discover how successful campaigns in 2024 broke through the digital noise by strategically combining direct mail with digital ...