Our corporate mission statements are guiding principles that will live longer than we anticipate, affecting the actions of ...

Creating a mission statement that explains the purpose of your business allows you to shape that perception and provide an almost instant connection.

A mission statement is a single sentence or short paragraph that's used by a company to explain its purpose and existence. Here's how to create one.

Do you always feel like you're spinning your tires at work? A personal mission statement can help you gain clarity and progress in your career goals.

For example, marketing messages, brand image and new product development must complement the mission statement. Discord may lead to reduced results or worse -- failure.

Second, a good mission statement is about the what, not the how. For example, most social entrepreneurs want to dive immediately into their ideas about how change is going to happen—that, ...

Whether it's a daily mantra or a quote to return to when times get tough, having a personal mission statement brings focus and purpose to your life. Here are five examples of real-life personal ...

What are the elements of a well-formed mission statement for restaurant brands? While we recently saw Starbucks update its mission statement as part of a multi-faceted organizational ...

A personal mission statement is a great tool to have handy when pitching investors, potential hires, and clients, edtech founder Eloise Skinner says.

When done well, a good mission statement aligns all areas of an organization towards a single-minded purpose.