Coca-Cola's "Share A Coke" campaign returns, offering personalized bottles and cans nationwide. New generation can enjoy IRL events, personalization, and a Share a Coke digital experience.

The idea was so successful that, over time, Coca-Cola replicated it in 70 different countries. And this April 1, a new version of “Share a Coke” is rolling out globally.

Coca-Cola’s iconic “Share a Coke” campaign debuted in Australia in 2011 and quickly gained worldwide attention. The campaign turned the brand's bottles and cans into personalized keepsakes ...

Coca-Cola is reviving its “Share a Coke” campaign, combining the classic approach with the company’s increased focus on digital marketing in recent years. The campaign originally debuted in ...

Campaigns like the relaunch of “Share a Coke” spurred growth around the globe, executives from the CPG giant said during an ...

Back in 2011, Coca-Cola launched what was to become one its most successful branding campaigns. 'Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove ...

Coca-Cola said it will add a cane-sugar version of its trademark cola to its U.S. lineup this fall, confirming a recent ...

'Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove countless people to search for their own or that of their friends – because not even the best ...

The new campaign is basically “Share a Coke”+. The extras aren’t needed. For the first time in over a decade, Coca-Cola is relaunching its iconic “Share a Coke” campaign.