The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by replacing the words 'Coke' or 'Coca-Cola' with the logo itself.

"The first-of-its-kind campaign, which sparked a global phenomenon by swapping iconic Coca-Cola logos for personalised names, returns with an even greater focus on shareability and customisation ...

Coca-Cola, a global titan in the food and drink industry, boasts an instantly recognizable logo and iconic color scheme that resonates worldwide. Coke drinkers can spot their favorite beverage ...

Coca Cola doesn't shy away from its roots, openly sharing the story behind its logo and the evolution of the brand on its official website. The world-famous drink's formula was concocted by Dr ...

[Photo: Coca-Cola] A new ad campaign called “Every Coca-Cola is Welcome,” features handmade Coke logos made by shopkeepers and artists from around the world. The team behind the campaign—led ...

Coca-Cola announces Sprite to retire green bottle, introduce new logo Sprite will switch to clear bottles beginning August 1 Comments By Ronn Blitzer FOXBusiness 00:00 02:21 ...

But according to the Coca-Cola Company, its famous logo dates back to the very beginning of the brand itself. Over 130 years ago, Coca-Cola was sold in barrels at American drug stores and pharmacies.

Just four years after its inception in 1890, Coca-Cola’s logo got a dash of extra drama, as more swirls were added to punch it up. This is when it became closer in style to the Coke logo we know ...

By 1969, the Coca-Cola serif logo was solidly engrained in consumers’ perception of the brand, alongside the brand’s bold red, which Margulies called “highly motivational.” ...