Named Oxford Dictionary’s Word of the Year in 2024, “brain rot” has become a popular online term. Here are some signs and ...

Brain rot, a phrase popular among Gen Z and Alpha, is also a notably self-deprecating term, Benjamin K. Johnson, Ph.D., an associate professor of advertising at the University of Florida, tells ...

Brain rot, the colloquial term used to describe excessive consumption of low-quality online content, particularly short videos on social media, has become so mainstream that it was voted Oxford ...

A man holds a phone, displaying word of ''brain rot'', as the Oxford Dictionary has chosen the word, which refers to the unnecessary and entertaining use of social media, as the word of the year ...

Brain rot is what happens when it’s no longer a joke. “Don’t you dare gatekeep you pick me, I do a GRWM for my OOTD, but I don’t have the proper ring light,” she said in one video.

There isn’t a one-size-fits-all solution for avoiding brain rot, according to Bobinet. The key is learning what works best for the individual, she said, which involves “tweaking and tinkering ...

Oxford University Press announced 'brain rot' as the Word of The Year for 2024. The word garnered over 37,000 public votes from a shortlist of six words. Oxford experts observed that the term ...

Brain rot is a symptom of mindless scrolling through nonsense memes and sludge content. It is the sensation of faculties warmly smothered by one too many AI-generated pictures; see the off-putting ...

Oxford's word of the year is "brain rot," describing the impact of overconsumption of online content. Two doctors discuss the science behind the dangerous activity and how to prevent it.

Brain rot, refers to the deterioration of one’s mental or intellectual state as a result of over-consuming "trivial or unchallenging" content, according to Oxford University Press.

Now Oxford's Word of the Year, language experts concluded from 37,000 votes around the globe that "brain rot" has increased in usage by 230% between 2023 and 2024.

But your brain can get too stimulated and exhausted. If you're on your phone every day, you can get chronically stressed. Here’s a closer look at who gets brain rot, how it feels, and how to ...