This file download consists of our branded primary and secondary CMYK, PMS and RGB/HEX color palettes, packaged in an ASE file for your convenience. When designing branded content, upload these color ...

* PMS palettes for coated and uncoated Northwestern Purple are spot color. You will need to provide your vendor with the actual PMS codes [add link]. Download the ...

Follow these guidelines for balancing UB Blue, negative space and the rest of our palette. Although we have a secondary color palette, our blue and white should be the predominant colors in most ...

The following examples break down the secondary color palette to show how color combinations can be used successfully. Each is different but still should be used in extremely limited instances, in the ...

Color of the Year selections, the 2025 picks reveal more commonalities among the colors chosen by major paint industry ...