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Nike signs long-term extension with NBA and WNBA
Nike to remain NBA’s exclusive uniform, apparel provider on new 12-year contract extension
Nike and the NBA have agreed on a 12-year contract extension that will keep the company as the league’s exclusive uniform and apparel provider, along with the WNBA and the G League, the company told The Athletic. The NBA and Nike finalized the deal this summer.
Nike signs 12-year partnership extension with NBA, WNBA and G League
Nike will continue to design and manufacture NBA, WNBA and G League uniforms and on-court apparel through 2037.
Nike and NBA Sign 12-Year Extension on Uniform Deal
Nike and the NBA struck a deal in 2015 that brought the sportswear brand in as the jersey sponsor for the NBA starting with the 2017-18 season. The eight-year deal was reported to be worth $1 billion. The upcoming NBA season, which begins Tuesday night, marks the last season under the original deal.
LeBron James Hazes His New Rookie Bronny
LeBron and Bronny James make history as the NBA’s first father-son duo to play together
LeBron and Bronny checked into the game together with four minutes left in the second quarter, prompting a big ovation from the home crowd.
Griffeys will be on hand to witness LeBron, Bronny James' historic moment
The first father and son to play in MLB together will be in Los Angeles tonight as Bronny James is set to play first official game with dad LeBron.
LeBron James Hazes His New Rookie Bronny In A Hilarious Nike Ad
Bronny learns the hard way that the rookie hazing can hit home when your dad is on your team in a new Nike spot.
18h
on MSN
Celtics' Jaylen Brown says he won't sign with Nike to increase his chances of playing for Team USA
Boston Celtics star Jaylen Brown wasn't selected to suit up for Team USA in the 2024 Paris Olympics this past summer. Still, ...
5h
on MSN
How to Watch 2024-25 NBA Season Online Without Cable
Ahead, find out how to watch the NBA games with and without a cable subscription.
6h
on MSN
Charles Barkley on Griffeys watching LeBron, Bronny: 'Nike commercial waiting to happen'
Ken Griffey's not flying all the way from Florida to L.A. not to see Bronny play." Sure enough, LeBron and Bronny ...
Total Pro Sports
18h
LeBron James And Nike Deal: Whopping Amount Popular Shoe Brand Pays To Lakers Superstar
Explore Lakers Star LeBron James' Nike deal and other endorsements contributing to his $1 billion net worth and legacy.
12h
on MSN
Nike makes huge business move to ensure dominance in sports
Nike and major sports leagues have a long history of working together, which continues to bond them to this day. Nike first ...
19h
Nike’s Elliott Hill Discusses Nike’s Role in the Growth of Basketball
Elliott Hill, who assumed control of Nike on Oct. 14, spoke during a basketball-centered event at the brand's New York City ...
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